Ready to scale with purpose?
Build a team that scales – without burnout or people debt.
I'm ZeShaan, and I help post-seed to Series B founders connect their business plan to a people plan: who to hire, how to organise and how to lead - so they can scale without burnout, people debt, or wasted money.
Founders come to me when
They're hiring reactively and are unsure who to bring in next and why.
Ownership is unclear, onboarding is slow, and underperformance is hard to diagnose.
Early managers are struggling to lead effectively.
Founders scale product, GTM and revenue faster than their ability to scale people. Hiring becomes reactive, ownership becomes unclear, onboarding slows down, managers struggle and performance suffers. The symptoms show up early, even in good teams.
My approach delivers
The right hires.
The right people systems.
The right manager habits.
Scaling a startup is noisy and messy. I help you cut through that noise with simple, practical systems that match your stage and support your milestones.
Most longer projects start with a short, sharp diagnostic – either a Hiring Roadmap Sprint or a People Foundations Audit – so we know we’re solving the right problems in the right order.
My services
Most new clients start with ‘Offer 1 – Hiring Roadmap Sprint’ to stop guessing who to hire next.
From there, we layer in ‘Offer 2 - People Foundations’ and
‘Offer 3: Scaling Smart: The Startup Manager Programme’ as needed.
About me
I started my consulting practice because I saw too many founders getting trapped in operational firefighting rather than focusing on strategic growth. It doesn’t have to be that way.
With 18+ years of experience in digital and tech, I’ve partnered with founders and leaders to solve complex people challenges - both in-house and as a consultant.
